Insights & Marketing Manager

Shalion
Barcelona, SpainOn-site€55,000 - €60,000Added 3 months agoRemote: Hybrid

Original Advert

At Shalion, we help the world's leading brands win on the digital shelf. Our AI-driven eCommerce intelligence platform transforms real-time data into strategic decisions across pricing, assortment, content, availability, and media.

We are entering a new phase of growth, scaling our positioning as the strategic AI partner for CPGs navigating an increasingly automated digital shelf ecosystem.

To support this next chapter, we are looking for an Insights & Marketing Manager who can bridge data, storytelling, relevant insights and market positioning.

The role

This is not a traditional marketing role.

You will sit at the intersection of data insights, thought leadership, and demand generation, turning eCommerce intelligence into compelling narratives that position Shalion as the category leader.

You will translate complex data into strategic insights that drive brand authority, sales enablement, and pipeline growth.

What You'll Do:

1. Insight Generation & Thought Leadership
  • Identify macro trends across Shalion's dataset (pricing dynamics, media-performance correlations, digital shelf execution patterns).

  • Develop industry reports, whitepapers, benchmark studies, and executive briefings.

  • Partner with Product and Data teams to extract meaningful market stories from analytics outputs.

2. Strategic Marketing & Positioning
  • Refine and evolve Shalion's messaging across verticals and regions.

  • Build data-driven narratives that differentiate Shalion from traditional Digital Shelf providers.

  • Shape our AI positioning in the context of next-gen commerce intelligence.

3. Sales & Customer Enablement
  • Create high-impact sales materials (case studies, pitch decks, ROI stories).

  • Support key RFPs and strategic accounts with customized insight-driven storytelling.

  • Equip Sales and Customer Success teams with insight-based narratives.

4. Content & Demand Generation
  • Lead the creation of high-value content (LinkedIn strategy, executive posts, webinars, industry events).

  • Partner with Demand Gen to align insights with campaigns.

  • Represent Shalion on industry panels and at events as needed.

What we are looking for:

  • 5-8+ years of experience in Insights, Strategy, Consulting, or B2B Marketing.

  • Strong analytical mindset (comfortable working with data and extracting patterns).

  • Experience in eCommerce, CPG, Retail, or Digital Shelf is highly valued.

  • Exceptional storytelling and executive-level communication skills.

  • Ability to simplify complexity into a clear business impact.

  • Experience building thought leadership in B2B tech is a strong plus.

What success looks like

Within 12 months:

  • Clear, differentiated AI positioning across all marketing materials.

  • Sales teams consistently leverage insight-led narratives in enterprise deals.

  • Increased inbound interest driven by data-backed authority content.

Why Join Shalion?

  • Be part of a fast-growing AI-driven scale-up shaping the future of eCommerce decision-making.

  • High visibility and direct impact on company positioning.

  • Work closely with leadership across Product, Sales, and Strategy.

  • Opportunity to build a category-defining narrative in an industry undergoing AI transformation.

What we offer you

  • 🌍 An international team - Work with colleagues from 10+ nationalities.

  • 🚀 A dynamic and innovative environment - Be part of a high-performing team.

  • 🏢 Hybrid work model - 4 days in-office, 1 day remote.

  • 💡 Impactful work - Contribute to a challenging and innovative project.

  • 🎟 Flexible benefits - allocate part of your gross salary (pre-tax) to meal vouchers, transport allowance, and private healthcare at a preferential rate.

  • 📄 Contract: Permanent

  • 💰Salary range: from 55,000€ to 60,000€ gross/yearly, according to experience and seniority.

  • 📍 Great location - Office in Barcelona's Sarrià-Sant Gervasi district.

Shalion Data Services Limited is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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