Auto1 Group is Europe's leading digital automotive platform for buying and selling used cars, operating in over 30 countries. Founded in 2012 and headquartered in Berlin, the company leverages a proprietary technology platform to connect more than 60,000 professional dealers with a vast inventory of vehicles through brands like Autohero and AUTO1.com. In Spain, the company maintains a robust presence with its main corporate hub in Madrid and a large logistics and refurbishment center in Seseña. For international professionals, Auto1 Group is a significant employer in the tech and data sectors, often utilizing English as a primary working language for product and engineering roles, while also offering diverse operational and sales positions across major Spanish cities.

Founded in 2012 in Berlin, Auto1 Group was established to digitize the fragmented used car market. It grew rapidly through its consumer-facing brand 'wirkaufendeinauto.de' and its B2B platform, eventually launching its IPO in 2021.

Display Marketing Manager (f/m/x)

Auto1 Group

Requirements

Qualifications

3+ years’ experience in display advertising (GDN, Native, Programmatic), including retargeting are a must have.
Strong analytical skills and experience with campaign reporting and optimization.
Creative flair and experience collaborating with designers or content creators.
Hands-on experience with A/B testing and performance analysis.
Highly organized, detail-oriented, and eager to learn and grow.
Fluency in English and in another European language (German, Polish, French, Spanish, or Italian) is a must

Benefits

Additional Information

AUTO1 Group is Europe’s largest independent used car dealer, revolutionizing the way customers find and buy cars. As part of the Auto1 Group, we are disrupting one of the largest industries still dominated by traditional players. With our unique online and offline presence, we offer customers a seamless, transparent, and hassle-free car-buying experience.

Once a unicorn, now a listed public company, be part of our success story and apply now!

At AUTO1 Group we live an open culture, believe in direct communication, and value diversity. We welcome every applicant; regardless of gender, ethnic origin, religion, age, sexual identity, disability, or any other non-merit factor.

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Original Advert

Company Description

We are looking for a Display Marketing Manager (f/m/x) to manage and optimize campaigns across GDN, Native (Taboola/Outbrain), and Programmatic Display (DV360, The Trade Desk). You will be hands-on in campaign setup, creative ideation, briefing, and performance optimization, with a strong focus on data-driven decision-making and retargeting.

Our pioneering team of marketing experts uses data-driven insights to run efficient performance marketing campaigns and improve the customer journey. We operate all acquisition marketing and conversion optimization activities fully in-house, giving you the best environment to learn and grow.

What we offer:

We invest in your personal and professional growth with a dedicated education budget for online courses, conferences and trainings
More than 90 different nationalities make up for a truly international and diverse working environment
We offer discounts on well-known brands like Flaconi, Bosch, Apple and Sky, as well as special offers on used cars for you, your family and your friends
Stay Mindful! We believe that mental well-being is crucial for your personal and professional success. Release tension with free access to Headspace!

Job Description

Set up, manage, and optimize display campaigns on Programmatic Advertising Platforms (DV360, Trade Desk, etc), Native platforms (Taboola, Outbrain, Criteo, etc), and GDN, including retargeting strategies.
Ideate and brief creative concepts, collaborating with design to produce engaging ad assets.
Conduct A/B tests and analyze results to drive continuous improvement in campaign performance.
Monitor and report on key metrics, providing actionable recommendations for optimization.
Stay up to date with platform updates, trends, and best practices in display advertising.
Work closely with senior team members and other departments to align on strategy and execution.