CRM Intern

Playtomic
Playtomic
Madrid, SpainHybridCompetitiveInternshipRemote: Hybrid

Original Advert

🎯 Your mission

We are looking for a curious and driven CRM Intern to join our team. As a CRM Marketing & Operations Intern, you will support the execution of day-to-day CRM activities in a fast-paced B2C sports environment. Your focus will be on one-off campaigns, promotions, sponsorship activations, and ad-hoc communications, clearly distinct from automated lifecycle flows.

You will work closely with the CRM Specialist and under the supervision of the Head of CRM, ensuring campaigns are executed accurately and aligned with commercial, brand, and partnership objectives.

👩🏽‍💻 What You'll Be Doing

  • Assist with the setup, QA, and execution of CRM campaigns across different channels, such as email, push, in-app, WhatsApp, and more

  • Contribute to brainstorming and creating content for our monthly newsletters and community building efforts

  • Assist sponsorship-related communications and activations

  • Help manage and segment customer data for lifecycle and retention campaigns

  • Support A/B tests and performance analysis to optimize campaign and lifecycle results

  • Assist in building automation flows and customer journeys

  • Document processes and support with system hygiene and platform maintenance

  • Monitor CRM KPIs and help prepare performance reports and insights

  • Support in migrating transactional emails to Braze

🦄 Our Ideal "Player"

  • You are currently studying or recently graduated in Marketing, Business, Communications, Data, or a related field

  • You have an interest in CRM, marketing campaigns, lifecycle automations, marketing technology, and customer engagement

  • You are a data-driven, creative mindset with a knack for storytelling

  • You are organized, detail-oriented, and able to manage multiple tasks and deadlines

  • You have a proactive mindset and enjoy taking ownership of projects

  • You're analytical and curious-comfortable working with data, A/B tests, and performance insights

  • Any experience with CRM platforms (like Braze), HTML, or email marketing is a plus

  • You communicate clearly in English-both written and spoken. Other languages are a bonus!

  • Based in Barcelona

🤝 What's In It For You

  • Stipend of 700 EUR/month for 35/hours per week

  • Work laptop

  • Perks and discounts on Playtomic products and relevant partnerships

  • Hands-on experience with a growing CRM stack and real impact on campaigns reaching thousands of users

  • A mix of creative, analytical, and technical work that will build a strong foundation in CRM and retention marketing

  • Exposure to leading CRM tools and cross-functional team structure

  • Mentorship from experienced CRM professionals

  • A collaborative, fast-paced, and supportive work environment

  • An open, supportive team culture where your growth and learning are a priority

➡️ Our hiring process

Last, and for you to start warming up, we want to show you what our process looks like:

  • People Interview - first contact to assess experience and culture fit

  • Technical Interview with the Head of CRM

  • Final Interview with Senior CRM Specialist

About PLAYTOMIC 🎾

We're world's largest racket sports App for players and clubs. Our goal is to socialize sports practice: through the app, players can book courts, find other players with similar skill levels, and join a social community dedicated to playing.

Since 2017, Playtomic has earned the trust of national and international investors, consolidating it as one of the main world players in sports digitalization. You will find +150 co-workers around the world with headquarters in Spain and colleagues in Madrid, Italy, Portugal, Sweden, Finland, Belgium, UK, USA and Mexico.

👉🏼 Take a look at our candidate playbook!

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