Analista de Inteligência de Mercado
Analista de Inteligência de Mercado
Requirements
Qualifications
- Bachelor's Degree (Economics, International Relations, Marketing, Engineer, and others related).
- Experience in market data analysis and insights generation within the Fast-Moving Consumer Goods (FMCG) industry.
- Microsoft Office Package (mandatory Excel and desirable Power BI).
- Advanced level of English is a must.
- Intermediate level of Spanish is desirable.
- Strong Analytical skills, Intellectual curiosity and Critical thinking.
- Strong communication skills.
- Adaptability to a dynamic and constantly changing environment.
Benefits
Additional Information
Our Benefits
- Hybrid and flexible work model
- Medical and Dental Insurance
- Gympass (Wellhub)
- Annual bonus
- Career development plan aligned with NielsenIQ’s growth pathways
- Access to on‑demand learning content and internal communities
- Mentorship programs
…and more!
Job ID: REF61689W
ABOUT NIELSEN We’re in tune with what the world is watching, buying, and everything in between. If you can think of it, we’re measuring it. We sift through the small stuff and piece together big pictures to provide a comprehensive understanding of what’s happening now and what’s coming next for our clients. Today’s data is tomorrow’s marketplace revelation.
We like to be in the middle of the action. That’s why you can find us at work in over 100 countries. From global industry leaders to small businesses, consumer goods to media companies, we work with them all. We’re bringing in data 24/7 and the possibilities are endless. See what’s next with us at Nielsen: careers.nielsen.com
Nielsen is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.
Our Benefits
- Flexible working environment
- Volunteer time off
- LinkedIn Learning
- Employee-Assistance-Program (EAP)
NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://www.nielseniq.com/global/en/ai-safety-policies.
About NIQ
NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.
For more information, visit NIQ.com
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Our commitment to Diversity, Equity, and Inclusion
At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion
Original Advert
Company Description
Job Description
About this Job
Want to make a direct impact on the shopping experience? Having the Full View™ of consumer behavior allows NIQ to develop predictive analytics products that impact pricing strategies, supply chains, shelf designs, and more. By joining this team, you will take global data, backed by leading data science, to help our clients stay well ahead of the next trend.
NielsenIQ Route‑to‑Market (RTM) solutions help companies optimize distribution by identifying the best stores to target, allocating the salesforce where it can generate the greatest impact, and predicting the effectiveness of media and in‑store initiatives through simulated test‑and‑control analyses before full execution.
As a Mid‑Level RTM Analyst, you will play a key role in strengthening NielsenIQ's Advanced Analytics practice by conducting targeted marketing research and analyzing sell‑out data to recommend the most effective strategies for optimizing execution across diverse distribution channels. You will independently compile, analyze, and interpret data, transforming complex findings into clear, insight‑driven client reports and presentations. In this role, you will deliver polished analyses with precise conclusions and actionable recommendations, contributing directly to the RTM Solutions team's ability to drive revenue growth and foster long‑term client partnerships.
Responsibilities
- Responsible for the end-to-end execution of Route to Market (RTM) projects, from initial design through the preparation of analytical inputs and the delivery of actionable insights.
- Develops consultative reports that align study results with client objectives, participates in client meetings and presentations, and provides high‑quality supporting materials as needed.
- Demonstrates a solid understanding of the full RTM portfolio and all related solutions, taking proactive steps throughout project execution and applying all available tools accurately and effectively.
- Anticipates client questions and challenges, identifying issues early and seeking solutions independently while leveraging internal resources appropriately.
- Ensures that all internal and external deadlines are met, maintaining a smooth process flow and collaborating closely with cross‑functional teams - including commercial and modeling groups - to deliver consistent, high‑quality outputs aligned with expectations
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