Marketing Manager, Insurance Solutions
Location: Helsinki or Espoo, Finland / Valencia, Spain / Athens, Greece (Office) or London, United Kingdom (Remote)
Department: Solutions Marketing
Reports to: Head of Solutions Marketing
Employment type: Permanent
Workplace model: Remote or Office (depending on location)
Employment is subject to applicable security screening (incl. SUPO, where required)

Why this role matters:

As a Marketing Manager, Insurance Solutions, you'll shape how ICEYE's insurance offerings are positioned and communicated to the global market. You will translate complex satellite and analytics capabilities into compelling value propositions that resonate with insurers, reinsurers, MGAs, and brokers. Your work will drive awareness, engagement, and demand for ICEYE's solutions while enabling sales teams and partners to clearly articulate the value of real-time satellite intelligence across the insurance lifecycle.

Who We Are

ICEYE delivers space-based intelligence, surveillance, and reconnaissance (ISR) capabilities to governments and allied nations. This includes sovereign and turnkey ISR missions leveraging ICEYE's world-leading synthetic aperture radar (SAR) satellite technology, as well as access to data from the world's largest SAR satellite constellation. These capabilities enable partners to detect and respond to critical changes anywhere on Earth with unprecedented speed and accuracy - day or night and in any weather, supported by ultra high-resolution imagery and high-frequency revisits.

As a trusted partner for defense, intelligence, security, and maritime domain awareness, ICEYE's near real-time data creates a tactical advantage for mission-critical operations. Designed for dual use, the platform also serves civil protection and commercial users for natural-catastrophe intelligence, insurance, maritime monitoring (including oil-spill detection), and finance, contributing to global security and community resilience.

ICEYE is headquartered in Finland and operates globally across Europe, North America, the Middle East, and Asia-Pacific. We have more than 900 employees, united by a shared vision: improving life on Earth by becoming the global source of truth in Earth Observation.

Your day-to-day responsibilities

• Lead the planning and execution of the marketing strategy for ICEYE's Insurance solutions in alignment with commercial objectives.
• Own the integrated campaign roadmap and content calendar for the insurance vertical, ensuring consistent messaging across channels.
• Define target segments and personas across the insurance value chain and tailor messaging to their specific needs and decision processes.
• Plan and execute integrated, multi-channel campaigns to drive awareness, engagement, and demand generation.
• Develop high-quality marketing content, messaging, and narratives that translate complex satellite and analytics capabilities into clear value propositions.
• Create sales enablement materials including pitch decks, case studies, and collateral that support the insurance sales team.
• Collaborate with partners to develop joint marketing initiatives and campaigns that support ecosystem growth.
• Track campaign performance, engagement, and pipeline impact, using data to continuously refine messaging and marketing strategy.

What we're looking for

Must haves:

• 6-10 years of B2B marketing experience, with strong focus on marketing strategy, planning, and content-driven demand generation.
• Experience working with the insurance sector or marketing technology and data solutions to insurance audiences.
• Proven ability to create compelling content around complex topics such as climate risk, catastrophe events, underwriting, claims, or advanced analytics.
• Excellent written and verbal communication skills in Business English.
• Experience managing integrated marketing campaigns across digital channels including web, email, social, events, and partner programs.
• Strong collaboration skills with a track record of working cross-functionally with commercial, product, and marketing teams.
• Strong project management capabilities with the ability to coordinate multiple initiatives and stakeholders.
• Ability to work independently in a global, fast-paced environment across multiple time zones.

Nice to haves

• Experience marketing satellite data, geospatial analytics, or advanced data solutions.
• Familiarity with marketing automation and CRM platforms such as HubSpot and Salesforce.
• Experience working with partner marketing programs or ecosystem-based go-to-market strategies.
• Experience in a high-growth technology or scale-up environment.

Application Process

• Talent Acquisition screening conversation.
• Interview with the hiring manager.
• Marketing case study or practical task related to campaign strategy and messaging.
• Final interview with key stakeholders from Sales, Product, and Marketing.

Working at ICEYE

At ICEYE, you'll join a diverse and highly engaged team united by the ambition to make the impossible possible. As a global scale-up, we combine speed and ambition with the opportunity to take real ownership from day one. Your growth, wellbeing, and success are a priority-with continuous professional development, training opportunities, and a culture where collaboration is how we win.

How We Work (Our Values)

Make the impossible possible: We set ambitious goals and stay calm under pressure. We bring grit, optimism, and ownership when things get hard, and we keep moving until we find a way.

Be curious: Go deep, ask questions, listen carefully, and think critically. Understand the "why" behind decisions.

See the big picture: Stay close to what's happening across the company so you can make better decisions. Consider how your work affects others.

Drive effective teamwork: Create psychological safety, invite different perspectives, and build inclusive teams. There are no bad questions.

Act as one team: We win together. We match tasks to the right owner and stay agile as priorities shift.

Have fun: What we do matters-and it should be enjoyable. Celebrate progress, take pride in results, and share the wins.

Benefits

Our benefits are designed to support your health and wellbeing-at work and beyond. We keep improving them based on employee feedback, and offerings vary by location. Talent Acquisition will confirm what applies for this role and location during the process.

Base salary range for this position will depend on location and experience and will be discussed during the recruitment process.

Our Commitment to Diversity, Equity, and Inclusion

We want ICEYE to be a place where people can be themselves and do great work. Different backgrounds and perspectives make us stronger, which is why we work to create an environment where people feel included, respected, and able to speak up. Whatever your background, we want you to bring your authentic self to the table.

We're committed to fair, inclusive hiring and equal opportunity. Everyone is welcome to apply. If you need any adjustments or support during the recruitment process, tell us-we'll do our best to help.